Thursday, February 7, 2013

★ the WORLD RAT DAY trailer ★

Book trailers are all the rage in children’s publishing these days, so in preparation for its publication in March, I wanted to give World Rat Day proper attention. 

This meant investing a considerable amount of time teaching myself Adobe After Effects, but I think it was time well spent. As an illustrator, it’s so rewarding to make still images you’ve been working on for months and months actually move. If this weren’t already part of my profession, I’d take it up as a hobby.

So without further ado, here it is. Enjoy, share, post, tweet, whatever you choose, but mostly I hope it puts a smile on your face. 

Oh! One more thing—as if I hadn’t mentioned it a million times before—World Rat Day is available for pre-order here. :^)

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